Partnering with developers to create place brands and marketing that deliver.
Curating strategy, creative and execution to drive sales.
Keating Atelier, led by Richard Keating, brings principal-directed strategy and marketing for precincts, masterplanned communities, land lease and luxury residential projects. Senior involvement from brief to delivery, with tailored teams for each project.
Recent projects: Cumulus Gold Coast, Mermaid Sanctuary, Military Barracks (Shayher Group), Brookwater (Springfield City Group), Yarrabilba, Springfield Rise, Shoreline, Kinma Valley, Links Hope Island
We work with developers utilising a five-stage method, from opportunity and story through to brand, launch, marketing, and ongoing optimisation. Each stage can be engaged as a standalone or as an end-to-end program.
A clear, evidence-based view of the opportunity, audience and risk for your site or project.
Translating insight into a compelling story and experience blueprint.
Distilling the story into a scalable brand platform and visual/verbal system.
Designing and producing the launch strategy and activity that drives enquiry and sales.
Keeping your brand, content and campaigns tuned as stages roll out and audiences shift.
Send an enquiry via the form below or call us now on +61 457 335 648